PIMMY

PIMMY is Natsuyaki Miyabi's brand of clothing.

About
PIMMY, which stands for Pretty Ideal My (mmy), is Miyabi's self-produced line of clothing and accessories. Originally created after a funding venture on the social media platform "Mysta". After reaching her target of 1.5 million stars she was able to buy clothing and create the brand. The brand started with a pop-up booth at the Satoyama/Satoumi events in which her and PINK CRES., along with other Up-Front artists, participated. The sweater worn by the artists was a limited release for the event.

It opened with six items originally, but now has over 50. The items include tops, bottoms, sets, accessories, and miscellaneous goods. New items are added weekly to monthly. Most items are only in "free" sizing, meaning one-size-fits-all. The items are purchased and branded by PIMMY. You can see many items for less than 6000 Japanese yen, but some range above 15000 JPY.